Last Updated on May 26, 2024 by Jhonni Jets
Social media has become an integral part of both personal and professional online presence. With various social platforms like Facebook, Instagram, Twitter, LinkedIn and more, it can be quite a task to manage all accounts and posts from a single device. That’s where social media management apps come to the rescue. These apps let you streamline your efforts across different networks from one place. In this article, we take a look at 9 best iOS apps that help manage social profiles, schedules posts, analyze performance and more.
Hootsuite
Hootsuite is one of the most popular social media management platforms worldwide. The iOS app allows you to connect all your social accounts including Facebook, Twitter, LinkedIn, Google+, Instagram and more from one single dashboard. You can schedule and queue posts in advance, participate in conversations, analyze metrics and engagement. Some key features include automation tools, hashtag and influencer discovery, team collaboration, linked profiles and more. It also offers various pricing plans for different business needs. Overall, Hootsuite is a powerful all-in-one solution for managing multiple social profiles.
Buffer
Similar to Hootsuite, Buffer also lets you connect all major social networks from its intuitive iOS app. You can schedule posts, queue updates, participate in conversations, track performance seamlessly across platforms. One of its USPs is the ability to automatically cross-post to related accounts. It also offers features like collaboration, content discovery from public profiles, analytics and more. Buffer is ideal for individuals and small teams looking for a simple yet effective social media management tool without breaking the bank. The free plan supports up to 3 social profiles which is sufficient for personal use or small businesses.
TweetDeck
Developed by Twitter itself, TweetDeck is one of the most powerful tools for managing one’s presence on the micro-blogging platform. The iOS app lets you seamlessly handle all your Twitter accounts with features like columnized views to follow different topics, users and lists side-by-side. You get live alerts for any new notifications, ability to schedule tweets, direct messages, polls and more. It also has built-in analytics, engaging metrics on what’s trending and ability to track hashtags, keywords and more on Twitter in real-time. While focused only on Twitter, TweetDeck gives unmatched control and insights for power users of the network.
Facebook Creator Studio
For managing Facebook and Instagram business profiles, Creator Studio by Facebook is one of the best options. The all-in-one iOS app allows seamless switching between Facebook Page and Instagram business account with features to write posts, respond to comments and messages, schedule updates, monitor insights and engagements. You can create and optimize ads, run polls and swipe-up stories on Instagram along with other tools. It also offers templates to create consistent branded content and easy cross-posting. For Facebook and Instagram marketing experts, Creator Studio streamlines daily tasks with a familiar single dashboard experience.
Later
Later is a simple yet powerful social scheduling tool for both personal and business use. With its clean and intuitive interface, you can connect Facebook, Twitter, LinkedIn, Google+, Instagram and Pinterest accounts to queue and schedule updates days in advance. It analyzes the peak times for every network and suggests the best date/time for maximum reach and engagement. You can also pre-plan repetitive marketing campaigns and promotions. Later is ideal for individuals, freelancers, agencies and small teams to stay on top of their social presence without much effort. The free plan supports 3 social profiles and 20 scheduled posts per month.
Planoly
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Specifically designed for creating and managing visual content schedules on Instagram, Planoly makes it easy to plan photostream weeks in advance. You can upload multiple images and videos at once, pair with captions, set hashtags, location tags and schedule the optimal posting days and times. It analyzes similar posts’ engagement patterns to suggest the best performing timings. Some other key features include templates, planner view, grouping related media into carousels and analytics. While focusing only on Instagram, Planoly streamlines visual content planning and scheduling workflows for the platform with a user-friendly interface.
Crowdfire
Crowdfire offers an all-in-one solution for social media marketing with an intuitive iOS app interface. You can connect profiles across Facebook, Twitter, LinkedIn, Instagram, Pinterest and Google+ to stay on top of conversations and engagements. Some unique features include influencer identification and outreach tools, content ideas based on trending topics, meme and video creation directly within the app. It also helps run and optimize ad campaigns. With automated social listening and engagement bots, Crowdfire takes the grunt work off social media management for growth-oriented brands and agencies.
Sprout Social
Sprout Social is a popular enterprise-grade social media management platform that helps scale online presence for large brands and agencies. The iOS app provides intuitive profiles and dashboard view across key social networks like Facebook, Twitter, Instagram, LinkedIn and Google. You can organize team collaborations efficiently with features like inbox management, reporting, analytics and custom workflows. It also has tools for social advertising, influencer tracking, organic and paid social media campaigns for advanced users. While slightly complex compared to others, Sprout Social remains a goto solution for businesses with large-scale social media needs.
SocialPilot
As a social listening and insights platform, SocialPilot helps brands monitor conversations, monitor brand mentions, analyze sentiment and engage with audiences at scale. The iOS app lets marketers add multiple social profiles, search keywords, hashtags, locations and monitor them in real-time. It provides AI-based insights on topics, trending conversations and identifies positive vs negative sentiment automatically. Additional features like actionable reports, competitor comparisons and tools to create targeted content helps organizations deeply understand audience behavior and impact. SocialPilot remains a popular choice for social listening and competitive analysis use cases.
In conclusion, the iOS ecosystem offers a wide range of robust social media management apps catering to individuals, freelancers, small businesses as well as large enterprises. While some like Hootsuite, Buffer and Later provide all-round solutions, others like TweetDeck, Creator Studio and Planoly excel at networking-specific or content-driven tasks. Choosing the right fit depends on your social objectives, budget and team size. Regularly evaluating tools will help scale online presence effectively across different digital channels.